The Mirror of Production

prima data di pubblicazione:  1973
genere:  non-fiction
argomento principale:  marxismo

The Mirror of Production (French: Le Miroir de la production) is a 1973 book by the French sociologist and philosopher Jean Baudrillard. It is a systematic critique of Marxism. Baudrillard's thesis is that Karl Marx’s theory of historical materialism is too rooted in assumptions and values of political economy which Marx attempted to critique to provide a sufficient framework for radical action. The fault of Marxism is in prioritizing the very concepts that undergird capital, for example, necessity, value, and labor. He furthermore argues that the Marxist view fails to take into account the role of signs and symbols in the production process, as well as the increasing importance of consumer culture. Baudrillard states that Marx’s critique of political economy was based on forms of production and labour. Marx did not transcend political economy but merely saw its reverse or its “mirror” side. Marxism merely strengthens political economy’s basic propositions. In Baudrillard’s words, “it convinces men that they are alienated by the sale of their labour power; hence it censors the much more radical hypothesis that they do not have to be the labour power.” The mirror of production is the only means through which social activity is intelligible. Baudrillard proposes to liberate workers from their "labour value" and think in terms other than production. The books is a semiotic critique of the political economy of the sign. Baudrillard argues that the mirror of production ultimately leads to the end of production itself. He contends that the constant reproduction of the means of production leads to a situation where production becomes redundant and that this redundancy is reflected in the increasing importance of consumption and the virtualization of the economy. For Baudrillard, Marx did not transcend political economy but merely commented on its reverse or its “mirror” side. Marxism merely strengthens political economy’s basic propositions, in particular, the idea that self-creation is performed through productive, non-alienated labor. In Baudrillard’s words: “[Marxism] convinces men that they are alienated by the sale of their labor power, thus censoring the much more radical hypothesis that they might be alienated as labor power.” Baudrillard proposes to liberate workers from their "labor value" and think in terms other than production. Source: Wikipedia (en)

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