The Presentation of Self in Everyday Life is a 1956 sociological book by Erving Goffman, in which the author uses the imagery of theatre to portray the importance of human social interaction. This approach became known as Goffman's dramaturgical analysis. Originally published in Scotland in 1956 and in the United States in 1959, it is Goffman's first and most famous book, for which he received the American Sociological Association's MacIver award in 1961. In 1998, the International Sociological Association listed the work as the tenth most important sociological book of the 20th century. Source: Wikipedia (en)