Confessions of an Advertising Man

data pierwszej publikacji:  1963-08
główny temat:  reklama

In Confessions of an Advertising Man, David Ogilvy shares his lessons from advertising consumer brands worldwide in the fifties and sixties in an eleven-chapter playbook of more than two hundred rules that cover corporate and subject matter aspects, the latter focused on the copywriting and illustrations of advertising campaigns for printed media. Two editions were released, in 1963 and 1988. Source: Wikipedia (en)

Wydania
No editions found

Dzieło - wd:Q5160044

Witaj w Inventaire

biblioteka twoich znajomych i społeczności
dowiedz się więcej
jesteś offline