The Pacific Research Institute for Public Policy (PRI) is a California-based free-market think tank which promotes "the principles of individual freedom and personal responsibility" through policies that emphasize a free economy, private initiative, and limited government. PRI was founded in 1979 by British philanthropist Antony Fisher and San Francisco businessman James North. The organization is headquartered in Pasadena, California, with an additional office in Sacramento. Source: Wikipedia (en)