The Vietnam Service Medal is a military award of the United States Armed Forces established on 8 July 1965 by order of President Lyndon B. Johnson. The medal is awarded to recognize service during the Vietnam War by all members of the U.S. Armed Forces provided they meet the award requirements. The distinctive design has been attributed to both sculptor Thomas Hudson Jones, a former employee of the Army Institute of Heraldry and Mercedes Lee who created the design. Source: Wikipedia (en)