The Euler Book Prize is an award named after Swiss mathematician and physicist Leonhard Euler (1707-1783) and given annually at the Joint Mathematics Meetings by the Mathematical Association of America to an outstanding book in mathematics that is likely to improve the public view of the field.The prize was founded in 2005 with funds provided by mathematician Paul Halmos (1916–2006) and his wife Virginia. It was first given in 2007; this date was chosen to honor the 300th anniversary of Euler's birth, as part of the MAA "Year of Euler" celebration. Source: Wikipedia (en)